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The Power of Free Samples
Have you ever been in a grocery store, and been offered a free sample? Maybe it was a bite of a bagel, or guacamole, or a little sausage on a toothpick. Something small. Something interesting. Something free. After taking a bite, were you asked to become a shareholder in that company? Were you asked to become a distributor for them and fill your garage with a warehouse full of their product, or to take out your phone and tell [...]
The Challenges of Solopreneurship
Do you work for yourself? Are you your own boss? Do you make all the decisions in your business? Then you are probably a Solopreneur. The easy definition of a 'Solopreneur' is: a person who sets up and runs a business on their own. After 10 years of working with Solopreneurs, I've found they generally face the same 3 problems: Goals don't get completed. Because there's no boss or supervisor checking in on you, there isn't enough incentive to do [...]
The 4 Types of Solopreneurs
What is a Solopreneur? Solopreneurs are the kinds of people who value flexibility and autonomy. People who prefer to guide their careers by the kind of work they want to be doing, instead of the work that a manager tells them to do. A Solopreneur might employ freelancers or contractors, or even have a small team, but the business, the work, and the mission of the Solopreneur all relies on one person's vision and brand. When I look back [...]
Deep into the Moon
This year, for my birthday, I have drawn the XVIII of Trumps, The Moon. See past years' birthday tarot cards here. The Moon is a card of the unknown, a mixture of the highest and the lowest. Just as the Moon reflects the light of the Sun, our unconscious mind reflects the thoughts of our conscious mind. "The Moon will lead us into the blackest depths of our soul, into the world of the subconscious, where there are no [...]
New Years Resolutions 2020
For 2020, my word is Relax. My work ethic has really messed me up. I've been using the stress response to catapult me into high levels of productivity, and the fight-or-flight mode formally known as the sympathetic nervous system has been my fuel for working hours. By relying on the sympathetic nervous system, and artificially augmenting it's presence in my environment (through coffee, and electronic music, and even the way I sit and breathe) it keeps me in a state [...]
Annual Review 2019
2019 was a crap year, and I'm glad to see the end of it. There were some great big victories in my business, and I'm proud of what I accomplished; but there were a lot of challenges with my health, teaching me lessons I wasn't quite ready to learn. Annual Review Table of Contents My #AnnualReview consists of 4 parts: What were my victories? What could have gone better? How many New Year’s Resolutions did I keep? What are [...]