caelanmac

About Caelan Huntress

Caelan Huntress is an American digital nomad living in New Zealand, and has spent ten years running an online business while traveling the world with his young family. Caelan is a website designer, copywriter, and sales strategist who specializes in helping entrepreneurs make more money in less time through setting up smart marketing systems. Subscribe to Caelan's newsletter here.

[Case Study] Speaker Collaterals for Leadership Keynote Speaker Dave Rosenberg

By |2024-11-06T02:51:00+13:00October 29th, 2024|Articles, Business, Case Studies, Content Marketing, Marketing, Stellar Platforms|

When a public speaker wants to charge professional rates, they need professional marketing collateral. In addition to a /speaking page on yourname.com, every professional speaker needs to have: 3-minute video demo reel Multi-page PDF Speaker Kit Media Kit with headshots, bio, and introduction Since I help people tell better stories using digital media, creating speaker [...]

5 Business Models Behind Books [Zoom Workshop]

By |2024-09-04T02:25:52+12:00August 28th, 2024|Articles, Blog, Content Marketing, Marketing|

How do authors build a thriving business around their published work? Spoiler alert: it's not by selling more books. In my work over the past decade with authors, coaches, and speakers, I have been behind-the-scenes of multiple 6- and 7-figure businesses. I've seen how their businesses are structured, developed the commercial offers they make to [...]

Who is the villain opposing your customer?

By |2024-08-21T01:49:41+12:00August 13th, 2024|Articles, Blog|

In every story, there are three characters: the hero, the villain, and the victim. A century ago, American film was born out of the vaudeville scene. The main storytelling medium at the time was melodrama, when the characters were almost comically basic. Think of the mustachio-twirling villain, tying a damsel in distress to the train [...]

Shining attracts haters. ✨😡✨

By |2024-07-18T16:12:21+12:00July 18th, 2024|Articles, Introspection|

Do you have haters? People who despise what you do, what you say, or who you are? This could be a good sign that you are saying something meaningful. People who dare to take a stand on a topic will be divisive. Some people will hate your message, while others will adore it. If you [...]

From Known to Unknown: the Art of Innovation

By |2024-07-05T01:18:33+12:00June 11th, 2024|Articles, Productivity|

New ideas are only found in surprise. Before Thomas Edison demonstrated the electric lamp on 31 December 1879, he was a laughingstock in the press. "I have not failed," he famously said, "I've just found 10,000 ways that won't work." To innovate something new, Edison had to leave behind what he already knew. New ideas [...]

With content creation, quantity begets quality.

By |2024-06-28T01:09:41+12:00June 4th, 2024|Uncategorized|

Multiple revisions make better content. Every draft is another chance to get it perfect. But once you stop, you are stuck with what you've got. Sometimes I publish fast - when you're prolific and you like to publish, it's easier to tweet out an idea than write a list of dozens of revisions. "Done is [...]

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