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The 5-Step Creative Process: How to Create Something from Nothing

By |2022-11-15T16:27:14+13:00November 9th, 2022|Articles, Business, Content Marketing, Graphic Design, Marketing|

Leonardo da Vinci looked at the world with the eye of an artist, and the raised eyebrow of a scientist. Arguably one of the most creative people who ever lived, he produced paintings, sculptures, feats of civil engineering, and breakthroughs in anatomy, hydrodynamics, and optics. Less than 20% of da Vinci’s notebooks have survived, totalling roughly 6,000 [...]

Are you a personal brand, or a business brand? (Or…both?) 🤔

By |2022-11-01T14:37:29+13:00October 28th, 2022|Articles, Content Marketing, Entrepreneur, Marketing|

When I hosted the Marketing Yourself Masterclass earlier this month (replay here), I asked everyone to answer this question in the chat box: What's the hardest thing about marketing yourself? The answers included: Knowing the difference between marketing my brand vs marketing myself Having a well defined product and knowing how to execute it [...]

FAQ about the Marketing Yourself Intensive

By |2022-10-18T13:11:54+13:00October 17th, 2022|Articles, Business, How To, Marketing|

  I’ve been receiving some questions about the Marketing Yourself Intensive, a 6-week group program for experts and entrepreneurs. I thought you might find these answers helpful: ========== Q: What’s the application process? ========== A: Limited to 20 people, this group program is by application only. You can fill out the application for enrolment here: [...]

Announcing: the Marketing Yourself Intensive

By |2022-10-25T09:02:33+13:00September 21st, 2022|Entrepreneur, Events, Marketing|

  In November I am leading a Marketing Yourself Intensive, a 6-week group program for experts and entrepreneurs who want to elevate the cornerstones of their personal platforms. This is not a self-paced online course. It's a group intensive, starting the last week of October, and ending the first week of December. Would you be [...]

Competition research gives you shortcuts to success.

By |2022-09-13T03:23:43+12:00September 6th, 2022|Articles, Business, Content Marketing, Marketing|

  Your competition can be your greatest strategic support. The insights, mistakes, and victories of your competitors will bear fruit that you can harvest, if you look around and pick it up. Others who serve your market are continually learning about them. What they like, what they don't like, what they need right now - [...]

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