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High Five! Custom Image Design With Your Emails
Recently a friend of mine moved to Ojai, and I wanted to reach out and make an impression. So I decided to send him an Ace of Sales Email Greeting and give him an ‘Ojai Five.’ Making this customized image only took a few minutes. I’ll walk you through how to customize your own photos in 10 simple steps. 1. Take A Photo With Your Webcam Or with your smartphone. Or use a picture on Facebook. Just make sure to… 2. [...]
An Eternal Moment Onstage
For that one moment, I stretched far into the future. We stood in a circle, about fifteen people at the east corner of the room, holding opposition against a group twice the size of ours, standing far on the other side. We had been asked by the leaders of the Oregon chapter of the National Speakers Association to divide ourselves - if we thought face-to-face communication was more powerful, we were to go one side of the room, and if [...]
Sharpen your Prospecting Power with Ideal Client Profiles
Does your business run better with a shotgun? Or a laser? Lemme 'splain. When you want to hit something with a shotgun, you point it in a vague direction, and hope to hit something when you pull the trigger. With a laser, you have to be precise. Aiming at one specific point. Most small business owners have a scattershot method of promotion. They go 'blam, blam, blam' all over the place hoping to hit some customers, and sometimes, they do. Eventually, these shotgun entrepreneurs [...]
4 Free Mindmapping Tools
A new phase of your business, a new project, and a brainstorm walk into a bar. Things Get Messy. Organizing lots of ideas can be overwhelming, unless you get all the ideas onto one canvas, where you can review them all together. Once you can see everything in one place, it becomes much more manageable. Chalkboards have been used to splash ideas for centuries. Scribble on the wall, do your thinking, erase and repeat. Whiteboards are the modern equivalent for [...]
Two Years for Taos
I have three big kids. Taos was not a baby for very long. He has two older siblings to chase after, to learn from, and to mimic. I was really surprised that he potty trained at 18 months old, but happily relieved! This actually makes it very hard to dress him, because nobody makes big boy clothes for little bummies this small. Taos loves wheels, and planes, and one of his favorite words is 'pbpbpbppbbpbpb,' the sound that anything [...]
Five Tips for Pitching your Freelance Writing
Guest Post by Amber Adrian Sending your work out into the world can be intimidating. But whether you’re looking to make money with freelance writing or submitting guest posts to build your audience, it doesn’t have to be a daunting hurdle. Here are five ways to help you clear the fence. 1. Research What grabs the audience’s interest? What’s the tone? How many sources are cited? Demonstrating that you understand the publication you’re targeting helps craft pitches that [...]