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Never run out of ideas again (just keep a Swipe File)

By |2023-01-29T11:02:31+13:00December 22nd, 2022|Articles, Blog, Content Marketing, How To|

Today’s article is written by guest author Corey Haines, founder of SwipeFiles.co. Steve Jobs once said “good artists copy, great artists steal.” And before that, Pablo Picasso said, “Good artists borrow, great artists steal.” See the pattern? Everyone who publishes is standing on the shoulders of giants, and the more shoulders you have to stand on, [...]

The Game-Changing Power of Playful Productivity

By |2023-01-29T11:04:34+13:00November 30th, 2022|Blog, Events, Marketing|

People who wear glasses will flash a bright white square in the reflection of their lenses when they navigate to a new tab. If a virtual meeting is boring, it’s easy to multitask, check emails, and scroll through social media. The person leading the meeting was reading her bullet points off of a slide, which [...]

Asynchronous Selling – What Sales Pages Can Learn From Direct Mail

By |2023-01-29T11:09:47+13:00July 7th, 2022|Articles, Blog, Content Marketing, Entrepreneur, Marketing, Sales|

  Selling asynchronously is something you can do on a sales page. When you pitch someone across the counter in a showroom, you are selling synchronously. You can respond to objections as they come up, and modify your communication to suit the moment. Selling on the Internet is mostly asynchronous. You craft your messaging, field [...]

I don’t want to be a cryptobro, but….

By |2021-10-14T04:16:09+13:00October 13th, 2021|Articles, Blog|

  I don't want to be a cryptobro, but I might become one. For ten years, I've worked in digital marketing, so I'm sensitive to the hype-heavy marketing-bro archetype that gives my profession a bad name. I have avoided publicly championing cryptocurrency, because of a similar disdain held for the loud and shallow leaders in [...]

11th move in 11 Years

By |2021-08-02T09:31:13+12:00August 1st, 2021|Adventure, Blog, Family|

The Huntress Clan completed our 11th move in 11 years on Samhain, which is April 30 in the Southern Hemisphere. We have bounced from country to country for a decade, going from town to town, looking for a place we might call home. With this latest transition, we may have found it. Many of [...]

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