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The 5-Step Creative Process: How to Create Something from Nothing

By |2023-01-29T11:03:41+13:00November 9th, 2022|Articles, Business, Content Marketing, Graphic Design, Marketing|

Leonardo da Vinci looked at the world with the eye of an artist, and the raised eyebrow of a scientist. Arguably one of the most creative people who ever lived, he produced paintings, sculptures, feats of civil engineering, and breakthroughs in anatomy, hydrodynamics, and optics. Less than 20% of da Vinci’s notebooks have survived, totalling roughly 6,000 [...]

FAQ about the Marketing Yourself Intensive

By |2023-01-29T11:07:00+13:00October 17th, 2022|Articles, Business, How To, Marketing|

  I’ve been receiving some questions about the Marketing Yourself Intensive, a 6-week group program for experts and entrepreneurs. I thought you might find these answers helpful: ========== Q: What’s the application process? ========== A: Limited to 20 people, this group program is by application only. You can fill out the application for enrolment here: [...]

Competition research gives you shortcuts to success.

By |2023-01-29T11:08:15+13:00September 6th, 2022|Articles, Business, Content Marketing, Marketing|

  Your competition can be your greatest strategic support. The insights, mistakes, and victories of your competitors will bear fruit that you can harvest, if you look around and pick it up. Others who serve your market are continually learning about them. What they like, what they don't like, what they need right now - [...]

The Cornerstone Workbooks were made to help with Marketing Yourself

By |2023-01-29T11:08:29+13:00September 1st, 2022|Articles, Business, Entrepreneur, Marketing|

  If you've been kicking the cornerstones of your personal platform, you probably know which one needs the most attention. We all have one area of our business that continually demands our attention. It's not as strong or as supportive as it should be, and it's the area of your business that's holding you back. [...]

The 6 Currencies of Exchange

By |2023-01-29T11:08:56+13:00August 17th, 2022|Articles, Business, Marketing, Productivity, Sales|

  We trade value between 6 currencies of exchange: 😃 Happiness 😃 📣 Attention 📣 ⏰ Time ⏰ 💰 Money 💰 🏅 Reputation🏅 💡 Innovation💡 A far deal trades one of these 6 currencies for another, at a rate of exchange that benefits everyone. Living in New Zealand, I often have to exchange monetary currencies. [...]

[Case Study] Video tutorials for SaaS

By |2023-01-29T11:10:14+13:00June 15th, 2022|Articles, Business, Case Studies, Content Marketing, Marketing, Stellar Platforms, Video|

Today, I'm going to share a case study of my recent video work. ​eSpeakers is a SaaS company that provides an online directory for meeting planners and conference organizers who are looking for professional speakers for their events. As one of the most popular and frequently used speaker directories in the United States, eSpeakers [...]

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