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Competition research gives you shortcuts to success.

By |2022-09-13T03:23:43+12:00September 6th, 2022|Articles, Business, Content Marketing, Marketing|

  Your competition can be your greatest strategic support. The insights, mistakes, and victories of your competitors will bear fruit that you can harvest, if you look around and pick it up. Others who serve your market are continually learning about them. What they like, what they don't like, what they need right now - [...]

Metaverse Meetups are coming soon.

By |2022-03-15T02:38:11+13:00March 9th, 2022|Business, Marketing, Video|

  Since I like to stay at the cutting edge of virtual events, I've been researching the different types of meetings and conferences that are becoming popular this year. Everyone has been on a Zoom webinar by now. The least engaging experiences are lame - when an audience is asked to sit back and listen [...]

[Case Study] Marketing automation audit & upgrade

By |2022-03-01T00:46:10+13:00February 23rd, 2022|Business, Case Studies, Entrepreneur, Hacks, Productivity|

  Bryan Whitefield is an Australian management consultant who specializes in risk-based decision making. With many of Australia’s leading companies and powerful government agencies as clients, he has been running a successful black belt practice with a small team. They recently redesigned his WordPress website, and were having trouble integrating their InfusionSoft installation. After the [...]

4 Signature Styles for Newsletters and Emails

By |2022-02-22T06:01:15+13:00February 16th, 2022|Business, Entrepreneur, How To, Marketing|

  Your signature is your last impression. When you send a digital communication, the way you sign the end of your message can impact your relationships, your positioning, and your conversions. There are 4 main styles of signatures: Memo Streamlined Branded Palette Kitchen Sink I'll describe these signature styles in detail, and show you an [...]

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