Business

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Professional Clarity

By | 2017-09-01T19:45:29+00:00 February 13th, 2017|Business, Entrepreneur, Introspection|

I've decided to get clear about what I do.   For years, the unofficial feedback I get from people is, "I'm not entirely sure what it is you do, Caelan - but I know it has something to do with computers!"   I've heard this so many times, so consistently over the years, it's been [...]

Pivot to Pivot

By | 2018-01-01T17:47:07+00:00 December 19th, 2016|Business, Entrepreneur, Introspection|

I took almost a year off of this blog, and there were many reasons for my absence. The biggest reason is: during 2016 I pivoted my main brand three times. Pivot 1: BeTheBetterDad.com Pivot 2: WellnessWebsiteDesign.com Pivot 3: StellarPlatforms.com Pivot One Internally, I still call this project Father Fitness, even though it went [...]

What to do when your name’s domain name is taken

By | 2016-12-20T07:37:04+00:00 January 26th, 2015|Blog, Business, Hacks, How To, Pura Vida MultiMedia, Web Design|

Yourname.com is owned by somebody else. Does that mean you are exiled from the internet? Of course not! This is an opportunity to get clever about how to shoehorn your name into a website URL. Here are three options: Option one - Check the other TLDs. Around the world, .com is seen as the most 'reputable' [...]

Sharpen your Prospecting Power with Ideal Client Profiles

By | 2016-12-20T07:37:09+00:00 February 5th, 2014|Blog, Business, Entrepreneur, Pura Vida MultiMedia, Slider|

Does your business run better with a shotgun? Or a laser? Lemme 'splain. When you want to hit something with a shotgun, you point it in a vague direction, and hope to hit something when you pull the trigger. With a laser, you have to be precise. Aiming at one specific point. Most small business owners [...]

Ask Your Personal Network About Your Personal Branding

By | 2016-12-20T07:37:12+00:00 November 7th, 2013|Blog, Business, Content Marketing, Entrepreneur, How To, Pura Vida MultiMedia|

When you’re defining your personal branding, it’s easy to get trapped into relying on only your own impressions of yourself. After all, who knows you better…than you? However, that’s exactly the problem. You know too much about yourself. There are so many various details that make up your personality. Trying to include all of them [...]

5 Step Formula: How to Earn More Referrals

By | 2016-12-20T07:37:13+00:00 October 17th, 2013|Blog, Business, Entrepreneur, How To, Pura Vida MultiMedia|

You strike up a conversation with a guy at a coffee shop. It’s a good chat. You’ve made an acquaintance. Congratulations! At this point in the new relationship, how comfortable are you with asking him to borrow his car? How about inviting yourself over to his house for dinner that evening? Awkward silence, right? If you’re [...]

7 Tips To Become A More Interesting Person

By | 2016-12-20T07:37:24+00:00 January 2nd, 2013|Blog, Business, Content Marketing, Entrepreneur, Pura Vida MultiMedia|

There are nearly seven billion people in the world today. Why would anyone stop what they’re doing and talk to you? It's an important question for anyone, but if you’re involved in sales, self-marketing, or running your own business, you have to be interesting to new people all the time. New customers, new prospective customers, [...]

Laptop Living and Working All The Time

By | 2016-12-10T16:12:05+00:00 December 4th, 2012|Blog, Business, Entrepreneur, Productivity, Pura Vida MultiMedia, Slider|

With my backpack and cell reception, I can functionally work from anywhere I please. The beach, the mountains, a Central American cafe, or out in the wilderness...wherever I have my backpack, cell reception, and time, I can work. I can write, or post, or call, or Skype, with anyone, anywhere in the world, from anywhere [...]

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