When a public speaker wants to charge professional rates, they need professional marketing collateral. In addition to a /speaking page on yourname.com, every professional speaker needs to have: 3-minute video demo reel Multi-page PDF Speaker Kit Media Kit with headshots, bio, and introduction Since I help people tell better stories using digital media, creating speaker [...]
This week marks the 1-year anniversary of the publication of my first book, Marketing Yourself. Here's the replay of the Launch Party. During this 45-minute video, recorded last year, you can see: the book covers I (almost) used the 4 levels of a Personal Platform the 4 Cornerstones that elevate your platform to the next level [...]
I'm opening enrollment to the Marketing Yourself Intensive, a 6-week program for experts and entrepreneurs who want to get to the next level. You’d be a match for this if you have something to say and something to sell, or you use your personality as part of your branding. During this program, I help you [...]
[22 for 22] Get free 1-on-1 coaching with me Every new year brings with it a sense of possibility, a feeling that anything is possible if we set our minds to it. And one of the most effective ways to take advantage of this sense of possibility is by setting goals for the year ahead. [...]
Today, I'm going to share a case study of my recent video work. eSpeakers is a SaaS company that provides an online directory for meeting planners and conference organizers who are looking for professional speakers for their events. As one of the most popular and frequently used speaker directories in the United States, eSpeakers [...]
The new Gutenberg editor is the future of WordPress. I've decided to take Gutenberg for a spin in advance of the core update. Since WordPress website design is the foundation of my business, I'm always testing the latest tools and upgrades in advance, for two reasons: a) I want to make sure it doesn't break [...]