Articles

📙 🎂 My book had a birthday! 🎊 🎉

By |2023-12-31T16:17:46+13:00August 17th, 2023|Articles, Content Marketing, Marketing, Stellar Platforms|

This week marks the 1-year anniversary of the publication of my first book, Marketing Yourself. Here's the replay of the Launch Party. During this 45-minute video, recorded last year, you can see: the book covers I (almost) used the 4 levels of a Personal Platform the 4 Cornerstones that elevate your platform to the next level [...]

Reward Yourself for Inbox Zero

By |2023-12-31T16:17:41+13:00August 10th, 2023|Articles, Blog, Productivity|

I was in the middle of mighty-tasking when I had a brilliant idea. This idea had nothing to do with the project I was working on. If I had stopped to tend to this idea properly, it would derail the state of flow I had achieved. I did not want to sacrifice my current project for a [...]

Twitter > X – the worst rebrand of all time

By |2023-12-31T16:17:35+13:00August 3rd, 2023|Articles, Social|

The world's richest man wrecked one of the world's most beloved brands. How it started / How it's going by Midjourney   “My first reaction was, ‘Is this a joke?’…Honestly, I think it’s idiotic,” said Matt Egan, managing director of strategy at brand experience firm Siegel+Gale. “From a branding point of view and a marketing [...]

The Urgent vs the Important: How to Prioritize Your Time

By |2023-12-31T16:17:08+13:00June 22nd, 2023|Articles, Play, Productivity|

As the military general in charge of US operations in Europe during World War II, Dwight Eisenhower had many difficult days. He had to handle shifting priorities in complex, uncertain situations. His leadership was characterized by a keen understanding of the difference between urgency and importance. “What is important is seldom urgent and what is [...]

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