When the psychoanalyst Carl Jung was challenging the philosophy of Sigmund Freud, he needed complete focus. Freud had become the leading voice in psychiatry, and Jung supported him early in his career, because of their shared interest in the subconscious mind. But as Jung grew older, and saw more patients in his Zurich office, he [...]
When I spent a year attending the Dell’Arte International School of Physical Theatre, we spent a lot of time working hard on our ability to play. Class of 2001 The program was intense. Dozens of students from all around the world came together in a small town in Northern California, high up in the [...]
I spend a lot of my time beyond the cutting edge. If the Early Adopters in the 'Diffusion of Innovation' theory of Everett Rogers are the ones on the Cutting Edge, the Innovators are on the Bleeding Edge. 'Diffusion of Innovation' image by Wikipedia Web3 is on the bleeding edge right now. [...]
I play guitar with my thumbs. Not just my right thumb - it’s normal to use both the thumb and fingers when you are picking the strings - but my left thumb, too. On the frets of a guitar, you use the fingers of your non-dominant hand to hold down some of the six strings, [...]
Marketing your business can distract you from doing your best work. The best marketing you can do gets you the most amount of leads in the least amount of time. But if you've been doing something that isn't working, when will you have the time or the dollars to invest in doing something different? Marketing can feel like you're [...]
Positioning is how you show up in the world, but it’s not defined by you. It’s defined by your audience. How others see you, and what they think of you, is what makes your positioning. You can influence what others think about you, through the content you publish and the messages you share. But [...]
The Marketing Yourself Intensive starts next week, Thursday, April 20th (which is the 19th for my North American friends). If you’re interested in joining me for this six-week program on how to increase your income, impact, and influence, then now is the time for you to sign up! Marketing Yourself Intensive Dates: 20th April [...]
When people ask me about a marketing technique and say, ‘do you think this is going to work?’ My answer is always the same. Only testing will tell. A lot of marketing is guesswork, but it doesn’t have to stay that way. You make an experiment, and then measure your results. Instead of wondering [...]
I’ve been receiving some questions about the Marketing Yourself Intensive, a 6-week group program for experts and entrepreneurs. I thought you might find these answers helpful. (If you have another question not covered here, feel free to hit 'reply' and I'll get back to you right away.) ========== Q: Is this a live program, [...]
Dr Jeremy Faust used AI to diagnose a patient who was 35 years old, had no prior medical history, and came in complaining of chest pains. Most doctors would look at her symptoms and assume it was blood clots. But ChatGPT, the revolutionary new chatbot released by OpenAI, diagnosed her with costochondritis. This condition is an inflammation [...]