It gives me no pride to say this, but when I look at the many hundreds (maybe thousands) of marketers that I know, there are three common characteristics all marketers share: they're smart they're creative and they're losers. Alex Bogusky took these photos because he learned the hard way. 💡 The Irony of Expertise Expertise [...]
Have you ever heard of the Diffusion of Innovation? It's a bell-curve distribution of how technology is adopted over time. OpenClaw is not cutting-edge technology. It is bleeding-edge technology. Using it is bloody and difficult. This is what the founder of OpenClaw, Peter Steinberger, published on his blog this week: When I had both of my [...]
There's a point on every skill curve where dabbling doesn't work. You've watched the demos. Read the articles. Tried a few prompts that sort-of worked. Maybe you've even paid for a subscription that you forget to use. And somewhere in the back of your mind, a quiet voice is asking: am I actually getting better [...]
In my recent article for the Australian Institute of Training & Development, I used my 5-Step Creative Process to help Learning & Development practitioners redesign learning workflows around human judgment. If you've never seen my 5-Step Creative Process before, it goes like this: 🗑️ Collect 🗂️ Sort 🛠️ Craft ✨ Polish 📖 Publish When AI makes [...]
The future is coming fast. How long until you will level up? If you are serious about improving your AI skills, then consider joining the AI Campus in the AI Coaching Academy. 💡 The Founders of the AI Campus Earlier this year I launched the AI Coaching Academy to give ambitious professionals a place to practice [...]
At last night's Christchurch AI Meetup, we demonstrated how the barrier is collapsing between someone having an idea and building something useful. Greg Dickson demonstrated how to vibe code an app with Manus, and with just a few prompts, he created a dashboard for managing YouTube complicated YouTube workflows. It wasn't technical skill that enabled him to create [...]
I’ve been writing content on the Internet for a long time, and I must confess - I’m vain about what I publish. I have always produced a large volume of content. I was a marketing automation expert for a decade, so I can make a lot. I like making a lot. But the absolute last thing I [...]
Last week I was invited by Rita Cincotta onto the Deliberate Leader Podcast. If you don't know Rita, she is a is a leadership coach and who helps leaders grow through strengths-based practice, reflection, and deliberate action. She's also a trusted colleague and an old friend. We were able to quickly get into deep conversation about the overlap [...]
Last week at AgentCamp in Christchurch, hosted by Steve Knutson at Stratos Technology Partners, I spoke about a shift that is quietly transforming how people work with AI. Most people still think the secret to good AI output is writing a clever prompt, but the deeper truth is that prompting is only a small part of the equation. [...]
AI is having a moment right now, and it's because of OpenClaw. OpenClaw is an AI Agent that controls its own computer. This open-source AI agent can run on an old laptop, or a Mac mini, or a VPS, a Virtual Private Server. With its own hardware, email accounts, and web browser, its own memory [...]