I am an expert in the art of attention.

From my origin as an acrobat in the circus, to my work as a digital marketing strategist and virtual keynote speaker, I am fascinated by the craft of creating and directing attention online.

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Hi, I’m Caelan.

I’m an American digital nomad living in New Zealand, and I have spent ten years running an online business while traveling the world with my young family.

I am a dynamic speaker, trainer, and business coach, who combines the skills of a theatrical performer and technical geek to make compelling virtual experiences.

My best work includes training teams on playful productivity and hybrid culture, and coaching business owners on how to get to the next level with their personal platform.

✧ For Organizations

I train teams on skills that help them to do their best work. Some of my interactive experiences include:

Keynote Speaking – Topics include Communication, Innovation, and Wellness
Playful Productivity – Hosting interactive games sessions that energize and inspire
1:1 and Group Support – Coaching, mentoring, and accountability masterminds

✧ For Individuals

I help experts, entrepreneurs, and B2B brands set up smart marketing systems. Some of my services include:

Strategic Insight – Helping business owners make better decisions on how to grow sustainably
Clear Storytelling – Clarifying the right message that attracts the right audience
Marketing Automation – Untangling the systems that support business growth

Recent Articles

[Book Update] Deep in the editing darkness

There comes a time in the writing of every book when the author and the book don’t get along. I’ve been writing Marketing Yourself on and off for a few years. We have an on-again, off-again relationship, until I got committed last year [...]

[Techweek] ‘Grow your Business With Marketing Automation’ next week

Next week on Tuesday at noon New Zealand time I'll be sharing my best business growth strategies during my upcoming Techweek21 presentation, 'Grow Your Business With Marketing Automation.' During this free one-hour presentation, I'll share case studies of entrepreneurs who have created systems [...]

A Customer Avatar Helps You Find The Buying Trigger

Sell Them What They Want, When They Want It The day was hot, and I was exhausted from running five kilometers. The Rugged Maniac obstacle course was filled with mud pits and climbing nets. After 37 minutes on the course, I was thirsty. [...]

Marketing Yourself is a Series of Failed Experiments

Smart marketing is like a cup of coffee. The coffee that we drink, as beautiful and invigorating as it is, starts out completely differently than what ends up in our cup. Coffee begins life as a hard, greenish-coloured bean, and it does not look [...]

Test Your Own Purchase Process

Prevent Simple Mistakes From Destroying Your Bottom Line My new client was panicked. 'We just paid for all this traffic,' he told me breathlessly, 'and we aren't making any sales!' I did a quick audit of his sales funnel. Right away, I found the [...]

Make Superior Proposals Quickly With A Great Template

Create a pre-designed proposal template you can customise for every new client “Can you send me a proposal by the end of the day?” When I started my first web design agency in 2010, this question forced me into upgrading my business. I had [...]

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