I am an expert in the art of attention.

From my origin as an acrobat in the circus, to my work as a digital marketing strategist and virtual keynote speaker, I am fascinated by the craft of creating and directing attention online.

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Hi, I’m Caelan.

I’m an American digital nomad living in New Zealand, and I have spent ten years running an online business while traveling the world with my young family.

I am a dynamic speaker, trainer, and business coach, who combines the skills of a theatrical performer and technical geek to make compelling virtual experiences.

My best work includes training teams on playful productivity and hybrid culture, and coaching business owners on how to get to the next level with their personal platform.

✧ For Organizations

I train teams on skills that help them to do their best work. Some of my interactive experiences include:

Keynote Speaking – Topics include Communication, Innovation, and Wellness
Playful Productivity – Hosting interactive games sessions that energize and inspire
1:1 and Group Support – Coaching, mentoring, and accountability masterminds

✧ For Individuals

I help experts, entrepreneurs, and B2B brands set up smart marketing systems. Some of my services include:

Strategic Insight – Helping business owners make better decisions on how to grow sustainably
Clear Storytelling – Clarifying the right message that attracts the right audience
Marketing Automation – Untangling the systems that support business growth

Recent Articles

The Show Must Go On! Even when your tech fails….

Picture this: Your 3-hour Zoom workshop just started, and your computer freezes! 😬 What do you do? The show must go on! In last week's Magnetic Messages Masterclass, my computer froze precisely at 10:01 am. (My suspicion, for other event hosts, is: I was [...]

From Known to Unknown: the Art of Innovation

New ideas are only found in surprise. Before Thomas Edison demonstrated the electric lamp on 31 December 1879, he was a laughingstock in the press. "I have not failed," he famously said, "I've just found 10,000 ways that won't work." To innovate something new, [...]

Marketing Yourself – now an Audiobook!

It took me an extra two years to get around to it, but I finally recorded Marketing Yourself as an audiobook. If you're the type of person who prefers to listen to your book, then let me read you a story: https://marketingyourselfbook.com/audiobook

With content creation, quantity begets quality.

Multiple revisions make better content. Every draft is another chance to get it perfect. But once you stop, you are stuck with what you've got. Sometimes I publish fast - when you're prolific and you like to publish, it's easier to tweet out an [...]

What most marketing gets wrong

When it's time to market yourself, promote your products, and sell your services, most marketing tells a story about the business. This is a common mistake. "When you're going to the market with what you're selling, everybody doesn't care." - Seth Godin Image [...]

6 Life Lessons Taught Through Improv

Recently I taught an improv workshop at the local repertory theatre. We played many fun games, rapid games which sharpened our wits and made us laugh. What made this workshop work so well was the bell. Whenever the bell sounded, two things happened: Everyone [...]

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