I am an expert in the art of attention.

From my origin as an acrobat in the circus, to my work as a digital marketing strategist and virtual keynote speaker, I am fascinated by the craft of creating and directing attention online.

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Hi, I’m Caelan.

I’m an American digital nomad living in New Zealand, and I have spent ten years running an online business while traveling the world with my young family.

I am a dynamic speaker, trainer, and business coach, who combines the skills of a theatrical performer and technical geek to make compelling virtual experiences.

My best work includes training teams on playful productivity and hybrid culture, and coaching business owners on how to get to the next level with their personal platform.

✧ For Organizations

I train teams on skills that help them to do their best work. Some of my interactive experiences include:

Keynote Speaking – Topics include Communication, Innovation, and Wellness
Playful Productivity – Hosting interactive games sessions that energize and inspire
1:1 and Group Support – Coaching, mentoring, and accountability masterminds

✧ For Individuals

I help experts, entrepreneurs, and B2B brands set up smart marketing systems. Some of my services include:

Strategic Insight – Helping business owners make better decisions on how to grow sustainably
Clear Storytelling – Clarifying the right message that attracts the right audience
Marketing Automation – Untangling the systems that support business growth

Recent Articles

The Cornerstone Workbooks were made to help with Marketing Yourself

If you've been kicking the cornerstones of your personal platform, you probably know which one needs the most attention. We all have one area of our business that continually demands our attention. It's not as strong or as supportive as it should be, [...]

Customer surveys make the best headlines.

Being an expert can separate you from those you are trying to serve. When talking to your customer about the problem they face, they can get stuck in the difficulty. It's up to you to describe the better future that they can expect, [...]

The 4-step Marketing Cycle helps a stranger becomes a customer.

There are 4 steps to the Marketing Cycle - Know, Like, Trust, and Buy. If you try and skip any of these steps, you won't make it to the end. Each one of these steps is necessary. If someone doesn't Know you, or [...]

The 6 Currencies of Exchange

We trade value between 6 currencies of exchange: 😃 Happiness 😃 📣 Attention 📣 ⏰ Time ⏰ 💰 Money 💰 🏅 Reputation🏅 💡 Innovation💡 A far deal trades one of these 6 currencies for another, at a rate of exchange that benefits everyone. [...]

[Marketing Yourself] Launch Day! Here’s how you can help….

The #MarketingYourselfBook launches TODAY! If you see any posts on your timeline with that hashtag, please give it a like, a comment, or a share. Every piece of activity on this hashtag today will help make Launch Day better! You know what's really [...]

A Value Ladder lets you upsell a high-ticket item from a lower-priced offer.

If you pitch a premium offer to a group of strangers, your closing rate will be low. Customers who already know, like, and trust you are easier to convince, because they only need to take one step up your Value Ladder. Have you ever [...]

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